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All Posts By

Andrew

5 Ways Your Business Can Build Trust on Social Media

By | Marketing

Modern consumers are cynical, so developing trust with customers can be a challenge for businesses. Trust is the sum of repeated and positive interactions. Fortunately, social media makes it easy to engage your audience in meaningful ways at scale. According to research by Edelman, 39 percent of people are unlikely to…

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How to Bring Your Local Business Online

By | Marketing, Strategies

With the world going digital, brick-and-mortar business owners intuitively know that in order to take advantage of this trend and stay relevant, they must bring their business online, as well. But how exactly do you go local online? And where do you start? With tons of possible business profiles and…

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Harry Barker Shares its Secret to Double-Digit Annual Growth

By | Strategies

New York fashion model and Broadway fire-eater Carol Perkins began hand sewing dog beds, robes and toys while recovering from a life-threatening brain tumor. “She was homebound and looking for a positive distraction,” marketing director, Sarah Lovingood, says. “She started caring for her neighbor’s dogs while they were away and…

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